Always Be Testing:
The Complete Guide to Google Website Optimizer
PDF | English | 336 Pag | Aug 11 2008 | 8 Mb | RS
The Complete Guide to Google Website Optimizer
PDF | English | 336 Pag | Aug 11 2008 | 8 Mb | RS
If you want more leads, sales, and profits from your website, then you need to test, test, test. Google Website Optimizer is all about testing, and this book shows you how to use that free tool to discover what is best for your site and your bottom line. Recognized online marketing guru Bryan Eisenberg and his chief scientist John Quarto-vonTivadar explain how to test and get more of your visitors to take the actions you want them to take: contact you, buy something, subscribe, or otherwise engage with your site.
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Always Be Testing: The Complete Guide to Google Website Optimizer
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